The Saturday Summary – 1/17/2015

by Elmer Boutin on January 17, 2015

There was a lot of news on the SEO front this week, along with some updates on the marketing technology landscape, new product offerings and other updates at Facebook and Google as well as some other items of note. Here are the things that caught my eye during the week of January 12-16, 2015 …

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The Saturday Summary – 1/10/2015

by Elmer Boutin on January 10, 2015

The beginning of a new year always brings out a lot of news, mostly because the Consumer Electronics Show generates a lot of talk. Here are the news items that caught my eye during the week of January 5-9, 2015 covering such topics as SEO, Google, Yahoo, Facebook, net neutrality and online reputation management …

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The Saturday Summary – 1/3/2015

by Elmer Boutin Catchall

The beginning of 2015 did turn out to be a bit slow in the news department, but there was some news from Microsoft, Yahoo, some FCC news regarding Wifi and a very nice piece about one of the giants in the search business. Here are summaries of the articles that caught my attention during the week of December 29, 2014 – January 2, 2015 …

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Most Popular Posts of 2014

by Elmer Boutin Catchall

2014 was a year of being very busy for me. My day job keeps me hopping; in a very good way, mind you. I was able to work on some very interesting and challenging projects this past year, especially in the area of online reputation management. As I like to say, “work is always cutting into my free time.” All that effort led me to be less active here at The Crossing, something I’ve started changing heading into 2015. That being said, there were still some very popular items in the past year. Here are the top 10 most-read items during 2014 …

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The Saturday Summary – 12/27/2014

by Elmer Boutin Catchall

The last news week of the year is often a slow one with many people celebrating the winter holidays. Still, there was some news about country and generic TLDs, Bing, Google and an online reputation management about Tripadvisor during the week of December 22-26, 2014 …

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The Saturday Summary – 12/20/2014

by Elmer Boutin Catchall

Although we’re right in the middle of the holiday season, things in the online marketing world are anything but slow. Here are some news items that caught my attention during the week of December 15-19, 2015, including some news about Yelp, Facebook, SEO, and tech history as well as information about fashionABLE – a company you’ll want to get to know …

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The Saturday Summary – 12/13/14

by Elmer Boutin Catchall

This week brought some Google and Bing news along with information about the habits of retail shoppers these days. Here are the stories that caught my attention during the week of December 8-12, 2014 …

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To Sell Is Human by Daniel H. Pink – Book Review

by Elmer Boutin Book Reviews

According to statistics Daniel Pink shares at the beginning of To Sell Is Human, 1 out of 9 workers in the United States are classified as being in “sales.” This is a large percentage of the workforce, especially compared to other job classifications. In reality, though, that number is much higher. The reason for that is everyone is involved in sales, whether you are formally employed as a salesperson or not. Think about it: If every person who works for an organization represents the brand, then they are all selling whether they realize it or not …

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The Saturday Summary – 12/6/2014

by Elmer Boutin Catchall

There was a lot in the news this week about cyber security and Google updates. Here are the stories that caught my attention during the week of December 1-5, 2014

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Is Uber Too Useful To Fail?

by Elmer Boutin Online Reputation Management

I’ve been a fan of Uber for about a year now. It, along with services like Car2Go and B-cycle, help to fill a gap for convenient transportation. Uber has been in the news a lot lately. Not all of it has been good news, either. Uber is becoming one of those organizations that almost seems to have a “Jekyll and Hyde” personality …

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