Archive for March, 2009

Are You Showing Your True Value?

Are You Showing Your True Value?

It's no secret that times are tough in today's corporate environments. It's more important than ever to demonstrate your worth to your employer to help keep you off the block if any cuts are made. One way to do this very well is by doing something we all should have learned in kindergarten: Play...
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How Are Your Digital Assets? – Stuff I Learned At PubCon South

How Are Your Digital Assets? – Stuff I Learned At PubCon South

At PubCom South in Austin, Brian Combs of Apogee Search, Amanda Watlington of Searching for Profit, Mike Grehan of Acronym Media and Jackie Bodine of Google made up an excellent panel entitled "Universal & Personal Search: This Changes Everything." I picked up quite a few ideas and action points from their presentations. Allow me...
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Austin Tweetup with @Barb_G

This morning I was privileged to meet some great folks at a tweetup in Austin. Barbara Gibson, Chair of The International Association of Business Communicators was in town for a speaking engagement. Bryan Person set the place, which was El Sol Y La Luna on 6th Street in Austin – an excellent choice. In addition...
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Team Blogging – Stuff I Learned At PubCon South

Team Blogging – Stuff I Learned At PubCon South

Last week I attended PubCom South in Austin, Texas along with one of my marketing colleagues. It was a great, well-organized event put on by the folks at WebmasterWorld. I picked up quite a few good tips which I will share in a short series of posts. Content is King In the realm of SEM, one...
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Geek-Speak for Marketers, Marketing Speak for IT

IT and Marketing departments together have a stake in successful web site creation. It helps to understand each other's language to help things get done smoothly.
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Who Owns The Web Site?

Who Owns The Web Site?

Who really owns the corporate web site? In reality, everyone does.
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