In A Web Analytics Primer - Introduction I introduced the topic and invited questions. Guenevere posed three questions, which I think could be summed up to "Why is this important?" A very good question.
Read more »
Archive for April, 2009
A Web Analytics Primer – Intro Part 2
A Web Analytics Primer – Introduction
When the subject of web analytics comes up, some people run for the hills. I completely understand why. There is a whole lot of number crunching and “figgering” going on that many people want to get away from it as quickly as possible. What if I told you it doesn’t have to be complicated...
Read more »
3 Steps to Blogging on a Custom Domain
I recently moved this blog off of Blogger. I don't have anything against Blogger, in fact I have another blog which I maintain on that service. For this blog I wanted to try some different things and host it on its own domain. Since moving it, I've had some questions about how I did...
Read more »
It’s Not Like Print
In my previous post Are You Showing Your True Value? I made mention to those Marketing people with a print background about learning the limitations of web browsers. After all, it's only fair that you understand why after all the hard work you put in to get that brochure or ad just so that...
Read more »
High Impact Video – With a 5-Pound Sledge
Video is a great way to tell a story. The combination of visual and audio elements can have a great effect on the viewer. I believe the more entertaining the video is, the more impact it will have and the more it will be remembered. Videos can be very effective, even if you’re reaching...
Read more »
Four Steps to Better Passwords
Many people glaze over when the subject of passwords comes up. I think it's because us IT folks tend to make things seem a lot more complicated than need be. Here are 4 easy steps to help you create better passwords to protect your personal information.
Read more »
Demystifying Change Management
Sometimes, IT people will mention “Change Management” when discussing deadlines and schedules relating to the IT part of web site deployment. To some, this can conjure up visions of “Mordac the Preventer of Information Services” from the Dilbert comics. It’s really not like that.
Wikipedia informs us that “The objective of Change Management in this...
Read more »
Do You Know Where Your Menu Is Going? – Stuff I Learned At PubCon South
I learned a new way to think about making web site menus.
Read more »