Here is another week’s worth of interesting posts and articles (well, interesting to me anyway). This week brought news and information about online reputation management, Google, emergency planning, leadership, mobile web, and more …
Monday
- The Trackur (affiliate link) team got a great shout out in this USA Today piece by Roger Yu on the importance of online reputation monitoring by small businesses: Online reputation crucial for small businesses
- My colleague Tony Verre shared this HybridDomainer.com piece with a WordStream infographic depicting which industries contribute the most to Google’s $100 million per day ad revenue: How Google Makes $100 Million A Day
- So many of us have not learned the importance of having a disaster recovery plan for our businesses. On Marketing Pilgrim, Cynthia Boris brings home this reminder again in light of recent weather events: In Case of Emergency: Do You Have a Plan?
Tuesday
- Keeping track of all those JavaScripts on your site can be a hassle. Google Tag Manager can help keep things in line and offers marketers a way to add tags to a website without direct IT involvement. Kristian Humle Lauritsen share some great information about this Google offering on Search Engine People: Google Tag manager – what’s it all about
- Matt Cutts answers the question Do human “quality raters” influence which sites are impacted by Panda? in this video:
Wednesday
- I’m seeing tremendous growth in mobile traffic on the websites I work with, so it’s not surprising to see these numbers shared by Cynthia Boris on Marketing Pilgrim: Smartphone Click Traffic Up 105 Percent Year Over Year. Remember how we used to say “Get your site ready for mobile because it’s coming” – well, now it’s here!
- Arnie Kuhn shares his vision of the web with no spam a la John Lennon: Imagine If There Was No Spam [VIDEO]
Thursday
- I like to say we “manage things and lead people” – a quote which I stole from someone but don’t remember from whom. Anyway, I’d have titled this post “Are You Making These Leadership Mistakes?” but that doesn’t mean the information is bad, in fact it’s quite good: Are You Making These Management Mistakes? by Amanda Eichmann on BlueGlass
Friday
- Ruth Burr shares her first “White Board Friday” on the SEOmoz Daily SEO Blog: Using Twitter for Link Relationships – Whiteboard Friday. These tips are also quite applicable to building relationships in social media across the board.
- Employee recognition is an important aspect of leadership, one which is unfortunately ignored by many. Autumn Manning share some insights on how to make employee recognition programs a little better on the YouEarnedIt blog: What are we doing wrong? Some NO-NOs to employee recognition programs. (Disclaimer: YouEarnedIt is owned by Rockfish, my employer. However, this is a good article on this aspect of leadership.)
- From the TGIF Department comes this fun list from Ruud Hein on Search Engine People: 10 Things We Didn’t Know A Week Ago #TGIF
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