I recently had the opportunity to be interviewed for a local television station’s news about the recent spate of worms going around on Twitter and Facebook. You can view the piece on KWTX's web site. I wish there had been more time to cover the subject in more detail, but when there are only...
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A few weeks ago I was discussing with some colleagues how a social media program fits into the larger scheme of web marketing. I wanted to draw out a diagram, but the office where we were meeting didn't have a white board and I didn't have time in the course of the conversation to...
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If you are looking to succeed in getting your message out online then "Trust Agents" is a must read. If you are still skeptical about web marketing, and social media marketing in particular, then you owe it to yourself to read the words of Brogan and Smith to see what you might be missing....
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Within the social media community it's often spoken of to give value to "The Community." This refers to adding value to the on line social community(ies) one belongs to. While this is very important, I want us to reflect on giving back to "Our Community," namely the community where we live. Our "In Real...
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