The other day I had a short, but very interesting conversation on Twitter with Tim Walker and Julie Hunt, two Austin-area web marketing pros. It all started with this tweet from Tim ...
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Sometimes we techie types take for granted that certain things need to be done as a part of our web marketing efforts. Because of that, we sometimes neglect to tell others why we do what we do. Once we convince someone they absolutely need a web site, even if their business is small-ish, they...
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This past weekend during our church 4th of July picnic, I had an opportunity to talk social media marketing with someone who has a different objective than most of us. Rich is not a business person, though he does work in business. Right now he's just "passing through" while he and his wife work...
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Yesterday evening Jen and I headed down to Dave & Buster's in Austin for the Austin Internet Marketing Meetup featuring Brett Tabke of Webmaster World and PubCon. Brett spoke for about an hour around social media SEO and protecting your web efforts from rogue SEO tactics.
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Andy Beal is an expert in reputation management on the web. His knowledge on the subject is vast, thoughtful and expert. For that reason it is quite appropriate he should co-author a book (as the subtitle reads) "Monitoring and Managing Reputations Online." He and Dr. Judy Strauss succeeded quite well with their book, Radically...
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I've referred to Scott Brinker's blog "The Chief Marketing Technologist" a few times now. Scott has some brilliant ideas on how marketing folks should harness technology and take command of it. Over the weekend, he came out with a brilliant manifesto stemming from his "Rise of the Marketing Technologist" post which I wrote about...
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I recently read a very insightful article by Julie Hunt, an Austin, Texas based consultant, entitled "I have a confession to make: I am a Hybrid." In this article, she describes the importance of having people in key positions who are able to understand and manage collaborative efforts because they are not stuck in...
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For the past week or so I've been playing around with a new social review web site currently in beta called SocialSmack, which is put together by Austin, Texas folks Matt Curtain, Chris Carter and Kate Buck.
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There has been a lot of talk over the past week or so about privacy issues with Facebook. To be sure, Facebook does have a number of privacy issues going on right now, some of which need to be addressed sooner rather than later. There has also been a lot of speculation about...
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In my professional life, I often find myself in the role of a learner and that of a teacher - sometimes at the same time. In the corporate environment, I work with many disparate groups from those leading manufacturing areas to (of course) those in marketing. The times I find most rewarding are when...
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