Last April in my post "It's Not Like Print" I addressed the subject of text embedding in Flash and images versus plain text on web pages. I'm against it.
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Text In Images Is Invisible
5 Random Web Marketing Tips
To celebrate the holidays, I've been offering my friends who are professionals and entrepreneurs some free web marketing consultation. Here, in no particular order, are 5 tips I prepared for one friend who is an attorney and has a web site, blog, Twitter and Facebook presence.
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The Case for Innovation
Face it: You're not perfect.
Of course, neither is anyone else.
You're going to make mistakes. Just like the rest of us.
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The Importance of Being Testy
I'm surprised to find many in-house web shops which don't maintain separate test and live environments. Given the importance of testing and the relative low cost of hardware, it's interesting there are so many who don't bother setting up a separate test network.
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Get Better Links To Your Site
A little work can go a long way in helping your customers make better links to your web site helping them create a better-quality web site and improving your inbound link quality.
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Basic HTML For SEO – Part 5, Links and Images
In the "modern" web, links need to be formatted properly in order for search engines to be able to use them. Search engines not only use links to find more content on the web, but also to help determine which content is more relevant.
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Basic HTML For SEO – Part 4, Format That Text
There are a multitude of tags which go in between the tags. Of those, there are some which will affect your optimization more than others. Of those, the ones which govern text formatting are critical to understand.
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Book Review: “Information Architecture for the World Wide Web”
"Information Architecture for the World Wide Web" (3rd Edition) by Peter Morville and Louis Rosenfeld is an excellent addition to the library of anyone who is involved in designing web sites.
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Basic HTML For SEO – Part 3, Heads Up!
The first section of the web page we’ll discuss in our HTML for SEO series is the <head></head> section. There are many tags which can be included in this area, but we’re going to concentrate on the three which can have the most effect on your Search Engine Optimization (SEO) efforts. Here they are...
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Basic HTML For SEO – Part 2, Anatomy of a Web Page
HTML is a markup language made up of tags which govern functions on a web page. As a student of basic HTML concepts, there are a number of tags you should be familiar with. The next articles in this series will concentrate on those tags which can have an effect on your Search Engine...
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